Category Archives: Data Services
How to support a winning customer experience in the returns process
For many retailers and their supply chain partners, returns are a huge headache. Not only is there the potential for money to be lost on reverse shipping costs, but there is also the chance that customer loyalty will be impacted…
Essential customer metrics you should be tracking
How much do you truly know about your customer audience? Chances are good that, as a brand, you've looked into low-hanging fruit including shoppers' locations, age ranges and purchase history. But these details will only provide you with limited insights,…
What does a 360-degree view of the customer look like?
The days of businesses simply offering up goods and services to consumers are long behind us. Now, in order to gain loyalty and support the customer lifecycle, companies must have as deep an understanding of customer preferences as possible,…
Top techniques for inventory management
The concepts of managing and maintaining inventory can spell frustration for employees at organizations without strong strategies in place. In the past - and still within many businesses today - managing inventory involved a manual, physical count of what's stored…
What’s on retailers’ wish lists in 2019?
The retail industry is one of the most quickly changing sectors today. Not only must retailers keep up with the latest and greatest emerging technologies, but companies seeking a top competitive edge must also keep a close eye on customer…
Direct-to-consumer trends for 2019
As retail becomes more crowded and competitive, brands are looking to the latest trends to help them break away from the ordinary. Last year, numerous brands adopted direct-to-consumer strategies, and many are trying out brand new approaches for connecting with…
Investing in data management: How it can help make better business decisions
According to estimates from IBM, around 90 percent of the world's current data was created within the last few years, and an additional 2.5 quintillion bytes - or 2,500,000 terabytes of data - are added on a daily basis. This information…
3 types of data to collect to improve customer retention
While capturing the attention of consumers that have not yet formed a connection with a brand is typically a priority for businesses, it's also important not to overlook current customers. In fact, according to analytics solution provider Pointillist, supporting strong customer…
Address hygiene processes and NCOA: What they are and why they matter for ecommerce
Ecommerce businesses rely on accurate information to interact with consumers and get products out to them in a timely fashion. Every part of a company's operations, from marketing to fulfillment, can function more effectively and efficiently when armed with quality…
Harnessing the data that counts for your business
No matter what industry you work in, you've probably heard a lot over recent years about the importance of big data and the immense possibilities of business analytics. Still, it's difficult to know where to begin when developing a strategy…
